January 20, 2020
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TEDxUFM: Magatte Wade –  Disruptive Brands as Cultural Innovation

Jean Kelley



  1. Julian W. - Gwangju Posted on September 7, 2011 at 1:15 pm

    Really good points, but, a couple of minutes over time, and probably twice as long as it needed to be.

  2. alloallo3 Posted on September 8, 2011 at 3:42 am

    Terrific. I hope this gets a lot of views. It needs to be heard.

  3. Ana Lucía Solórzano Posted on September 9, 2011 at 6:06 am

    This inspired me to question myself : how can I make Guatemala (my country) an economic and cultural power?

  4. Ana Lucía Solórzano Posted on September 9, 2011 at 6:23 am

    "Instead of being the subject of ´how are we gonna fix things´, we become the solution to problems in America"…simply brilliant. 😀

  5. Byron Chali Posted on October 27, 2011 at 5:13 pm

    no veo los subtitulos en español…

  6. Maria Jose Stopa Posted on January 15, 2012 at 12:03 pm

    I think she is only thinking about money, money, money…. it's all about money…

  7. SEO.com Posted on April 23, 2012 at 11:03 pm

    Good stuff.. lofty goal

  8. Missy Afrika Posted on May 3, 2012 at 11:16 pm

    She is not Dambisa Moyo. Dambisa Moyo is the economist. Magatte Wade is an Entrepreneur

  9. jack palusso Posted on June 19, 2012 at 2:42 am

    So, u think Africa would do well and be well without money? I'm really sorry, but that's the way it goes my friend… from what I've heard u kinda doing pretty well in Brazil, right? It ain't all about the money, right? Idealist utopia shall save no one, in the world as we know it. Sad? Deal with it and quit hypocrisy… or maybe u should give a better TED talk!

  10. GiantKenn Posted on August 10, 2012 at 7:46 pm

    i loved this video! great message and motivation!

  11. foyaoeyram Posted on August 21, 2012 at 10:18 pm

    Very Smart, Motivated and Motivating Woman.

  12. mikemat3307 Posted on January 10, 2013 at 6:05 am

    Take the Marxist shit out of your ears and learn how to listen.

  13. geekgroupie42 Posted on February 4, 2013 at 8:03 am

    Africa needs a brand… umm… there is something you could do.. it worked before….

  14. Michael Paone Posted on February 6, 2013 at 12:48 am

    Wonderful! Dream big for Africa. I would love to visit.

  15. Seth Amsel Posted on February 9, 2013 at 4:03 am

    The "hookup culture" is one in which females hookup as means to developing a relationship??
    So what's the hookup culture called in which females aren't "playing a man's game" and instead are just wanting to hookup on the same superficial level?

  16. clemente miranda Posted on May 23, 2013 at 8:08 pm


  17. iwasborntobefly Posted on June 7, 2013 at 1:28 am

    good lord i was just thinking the other day about how africa needs a marketing campaign and good branding.

  18. Angela Wanjohi Posted on August 5, 2013 at 7:40 pm

    WOW!…this definitly goes to my favourite list!..

  19. Mitchell Wolinsky Posted on August 21, 2013 at 9:03 am

    Magatte really flows well on this subject-critical to success

  20. Miss_Chiqi Posted on October 13, 2013 at 8:47 pm

    Now here is a positive and audacious example of a black woman

  21. Style Whys Posted on April 5, 2014 at 11:44 pm

    Love her take on how to actually make a difference, in a humble, realistic manner. 

  22. Jay Mac Music Posted on June 4, 2014 at 6:49 pm

    I don't know adequate adjectives to describe this. Just another amazing sister being great.

  23. Don Jam Posted on June 5, 2014 at 1:32 pm

    Whe you ask to any senegalese young person bla bla… Bullshit! What you've said about seeking for american passports conerns nobody but you. You pretend having mastered other african people's thought. You spend most of your time to depreciate yourself as african without been truthfull toward those people whom you talk to. Yes of curse you about great job with yours projects okay, but it doesn't mean you've got the right to disrespect your natural community as you do. 

  24. Hallie Hughes Posted on November 16, 2014 at 8:27 pm

    Magatte Wade, I wish I could work with you. You are on the right track. Continue on your journey and be blessed!

  25. bineta ba Posted on December 13, 2014 at 1:48 am

    She s amazing…

  26. Queen D Posted on January 1, 2015 at 11:18 pm

    This is amazing Magatte Wade. I truly enjoy this presentation. Would you be my mentor please?????

  27. Nancy Holder Posted on March 9, 2015 at 6:55 pm

    Magatte, please look into the ministry of Rolland and Heidi Baker in Mozambique. I think you and them will have wonderful synergy! <3 Keep up the great work!

  28. bizbanoelle Posted on March 16, 2015 at 3:52 am

    Thank you so much my dear Magatte Wade. Africa needs more inspiring women like you. I hope many of us will learn from you. Together, let us EMPOWER mama AFRICA; she truly deserves it. Thus, CHANGE is imminent.

  29. clemente miranda Posted on June 27, 2015 at 1:56 am


  30. Maguette NIANG Posted on September 4, 2015 at 4:48 pm

    You have no idea how badly I needed to hear this as i m thnking of starting my own business. It s so inspiring.

  31. Wilson Kubwayo Posted on September 24, 2015 at 4:01 am

    It makes me have hope that something will be worked out in Africa.

  32. Julian Hibbert Posted on March 24, 2016 at 7:52 am

    Great talk!! I want to add to the ideas: We should sell the culture (not only brands) of Africa to the USA. This means selling a healthier culture and lifestyle to that of the Culture in the USA. Unfortunately we have some work to do on the Africa culture to be cooler than that of the USA.

  33. Julian Hibbert Posted on March 24, 2016 at 8:02 am

    I believe we shouldn't copy the Capitalist ways of the USA! That's not who we are! I am also African. Africa is so beautiful, rich and the start of all humanity.
    We need to find a new way.
    We have the chance to restart humanity, and this time without the evils of what a capitalist society brings. Money is killing the African culture and spirit of abundance. As Africans we need to build a unique culture, that works for us!!

    We have never needed soda pops in the billions of years that Africa has been here. Only advertising and the USA say we need soda pops!

    Let's figure out a new way. A way the rest of the world will love and want to be a part of. That's the only way we can get the USA kids to want to come to Africa! A place free from Capitalism, artificial happiness and old regime ways!

  34. Don L Posted on April 6, 2016 at 9:57 pm

    I hope you remember that America and all other country are in serious debt. , for spending / borrowing-  money, and pretending to be rich and did mislead the world,, who knows if soda and all the bullshit we use are best/good for us — we spend sooo much time  terrorising. all we got to show are nuclear weapons. today  we could have been in flying cars– IF THE NEW WORLD [ AFRICA]]IS TO PROPERLY PROCEDE,,  WE  CANNOT FOLLOW  CREDIT SCAM,, NOR EXCLUDE THE  SOLE AFRICANS, — to build your home

  35. Alieu Bah Posted on April 20, 2016 at 11:26 am

    Very true indeed.

  36. maguette gueye Posted on November 9, 2016 at 3:07 am

    very true ,  I really like your accent

  37. chakira adam Posted on March 14, 2017 at 5:10 am

    Amazing 😉

  38. fatou g Posted on January 10, 2018 at 10:32 pm

    wow if you ever see this i want you to know that it resonated with me on such a high level. I’m so grateful africa has people like you to work on its behalf and i hope to meet you one day

  39. Malang COLY Posted on March 9, 2018 at 9:30 am

    Youths are right to think about going America because we do not have nothing to offer, those would say that Africa is rich and they would be right but the way we lead ourselves is not at all appropriate for this modern life. If our government leaders give them what they are looking for they wouldn't have to go anywhere.

  40. Sophia Ngolo Posted on April 28, 2018 at 3:24 am

    I am impressed. Well done. And congratulations. African has a lot to offer.

  41. Malcolm Jules Posted on May 5, 2018 at 11:23 pm

    Naivete can be very, very dangerous, more so than ignorance.

  42. William Kiene Posted on August 4, 2018 at 3:14 am

    Africa needs stability and the rule of law. It needs to stop letting other countries takes all it's natural resources.

  43. S McCray Posted on August 31, 2019 at 6:24 am

    She needs to travel more before making blanket statements about a group of people. smh Someone let her know that everything you see on TV is not true.

  44. Rainy Chain Posted on October 21, 2019 at 10:06 pm

    @12:57 Thank you!! It'll only make things worse. Think first.